Tahi launches Beelicious Honey

19 Aug 2019
3 min read
A specially crafted honey for kids, Tahi’s new Beelicious Honey will launch exclusively at the Speciality & Fine Food Fair 2019, which will be held in London from 1-3 September.  

New Zealand-made, one-hundred percent natural and sustainably produced Tahi honey is set to launch a new kid on the block: Tahi Beelicious Honey. This honey is a superior tasting kids honey, crafted to the highest ethical standards and underpinned by a deep and sincere environmental philosophy.

Created by bees foraging on New Zealand’s native wildflowers, including Manuka, Kanuka, Rewarewa and Pohutukawa, Beelicious Honey is a tasty blend that kids will love. Creamy and smooth, it’s ideal for everyday eating – by the spoonful, as a spread, or as a sweet and flavourful addition to smoothies and freshly squeezed juices.

Tahi’s new Beelicious Honey provides two things. First, a quality guaranteed, chemical-free honey for kids. And second, an invitation to the younger generation to share Tahi’s love of bees and understand their importance for saving the planet. Every single jar of Beelicious Honey sold contributes one New Zealand dollar to Tahi’s Bee Friends Programme for kids.

Three gorgeous new jar designs (in two sizes 250g & 400g) for Beelicious Honey represent the three pillars of Tahi’s environmental work:

1. LAND – in 2004 Tahi converted a run-down coastal cattle farm into an ecological reserve and nature sanctuary. More than 320,000 trees sourced from local ecosystems have been planted, 14 wetlands have been restored and nearby sand dunes have been regenerated.

2. BIRDS – From just 14 bird species when restoration work began, Tahi now plays host to the tangible result of their conservation work: 70 bird species, including rare and endangered birds like New Zealand’s native Kiwi.

3. BEES – Ensuring the utmost health of the honey-producing bees is central to Tahi’s philosophy, operations and beekeeping practices. Tahi honey is ethically gathered from a diverse range of beehives, in wild, remote and spray-free habitats.

For Tahi Honey, home is a remote region of Northland, New Zealand. Here, the Tahi team live and breathe their commitment to producing healthy honey. Only ethical harvesting and production techniques are used. There is no overheating, pasteurizing or artificial anything involved. Tahi Honey is GE free, carbon neutral and biodiversity positive, with 100% of the profits going directly into conserving the land, culture and community where Tahi operates.

Tahi Honey owner Suzan Craig says the company is thrilled to be launching their new Beelicious Honey for kids at SFFF19 in the UK this September. Visitors to the Tahi stand (3228) will be able to sample Beelicious, Tahi’s original Manuka Honey range and the recently added Pohutukawa and Kanuka Honeys. Tahi will also be entering Beelicious into the Fresh Discovery Awards 2019.

More About Tahi

Situated in a remote corner of New Zealand’s North Island, Tahi is more than just a honey brand. It’s an eco-retreat, wildlife sanctuary and rejuvenation project and philosophy. The restoration project started in 2004 has planted more than 320,000 indigineous trees and restored 14 wetlands. Tahi is preserving both the ecological and cultural heritage of the land.

Tahi is a founding member of the Long Run initiative, one of the largest business-led sustainable development initiatives, and follows a sustainable philosophy called the “4Cs” – Community, Culture, Conservation and Commerce. This guides all decision making, from conserving wildlife to using 100% renewable energy; preserving local culture to teaching future generations to take care of our planet – and our bees.

The birds shown on Tahi’s honey jars are the tangible result of Tahi’s conservation work. Where there were originally only 14 species of birds at Tahi, there are now 70 (more than some New Zealand national parks), including rare and endangered species such as the Kiwi.

Tahi is a living example of positive transformation, rejuvenation and commitment to a sustainable business model that does not place profit ahead of the environment. It is breathing life back into the land while running an ecologically conscious business, creating jobs and producing the best honey in the world from this wild, rich and fertile place.

About Manuka Honey and UMF

Made from the nectar of New Zealand’s native manuka flowers, manuka honey is renowned for its unique qualities and has been used in traditional Māori medicine for centuries. Its natural antibacterial and antibiotic properties are far superior to those of other kinds of honey because of the high content of methylglyoxal (MGO). This is the antibacterial component found in most types of honey but in much larger quantities in manuka.

The Unique Manuka Factor (UMF) rating is a scientifically developed scale for rating the potency of manuka honey. As part of the UMFHA (Unique Manuka Factor Honey Association), each lot of Tahi honey is scientifically tested in an independent laboratory and given a UMF rating from 5+ to 20+. The higher the rating, the more active antibacterial properties the honey has. UMF 20+ is a very active and very rare honey.

Only manuka honey independently tested and packaged in New Zealand with a UMF rating is guaranteed to be genuine manuka honey.

For more about Tahi, visit their website and social media pages:

Web: tahinz.com
Instagram: @tahinewzealand #tahinz
Facebook: Tahi New Zealand