Part of the Hilton’s Curio Collection, The Morrow fully reflects and embraces its upscaled space with a stylish reflection of the chic industrial, artistic spirit of the vibrant NoMa’s 3rd district in Washington D.C.
The Morrow’s design approach is heavily influenced by the area’s industrial roots, artistic spirit, and the outpouring of creative, experimental, and collaborative energy in the neighbourhood.
Resting on the site of the city’s former Central Armature Works, the hotel hopes to foster a continual engagement with its expanding community and to host spaces of local social engagement with and amongst the community. Over the years, NoMa has rapidly become a hub of culture, culinary adventures, and contemporary storefronts such as Red Bear Brewing Co., REI, and CycleBar. The design intention is to create a central meeting spot that brings together community members with a mix of hotel, residential, food, and retail destinations along the pedestrian-friendly streets.
For Lauren Rottet, president of Rottet Studio, and designer of its communal spaces and guest rooms, The Morrow’s design incorporates natural elements such as wood and stone within the existing industrial framework. Inspired by old neighbourhood photos that depict a community in movement but also engaged with one another, the space is meant to provide “fun and food and camaraderie and ‘come on in’ appeal.” The approach to community space is carried forward with the approach to architecture. With an airy, easy-access structure and support for the pedestrian-friendly neighbourhood character, the hotel embodies the urban village setting created by its surroundings.
As Jenna Hackett, global brand head of the Curio Collection, explains, “The Morrow, with its multiple food and beverage outlets and high-end design, is a perfect addition to Curio Collection in one of Washington, D.C.’s fastest-growing creative districts, and truly reflects the brand’s commitment to delivering authentic, curated experiences through local offerings and elevated amenities.”
Remarkably, the balance found with The Morrow is its success in both stylish elegance and comfort without compromising its exceptional offerings.
Featuring 203 sophisticated rooms and suites that combine modern comfort, elevated elegance, and thoughtful amenities for a curated guest experience, there is little a guest can not do. From yoga and ballet to weddings and conferences, the venue is adaptive to all needs. The calming sunset colour palette engenders relaxation, which is refined by the luxurious attention to detail through every aspect of the guest experience. From exceptional service and award-winning cuisine to Italian linens and Le Labo bath and body products, each element of guests’ experiences has been thoughtfully taken care of.
Gear towards engagement, The Morrow provides a 1000-metre square of adaptive meeting spaces, a 450-metre square outdoor veranda, an extravagant large event ballroom, a private level lounge, and an open rooftop bar and terrace.
Even with its luxurious amenities, it’s within the culinary domain that The Morrow truly excels. The hotel hosts four new dining spaces, all designed and curated by Michelin-starred Executive Chef Nicholas Stefanelli. Globally renowned for Washington D.C. favourites Masseria, Philotimo, and Officina, Stefanelli’s culinary approach is always influenced by his Greek and Italian culinary heritage within the local culture of his art.
Through four distinct restaurant spaces, The Morrow provides a variety of guest experiences and distinct menus
Le Clou gives guests and visitors a modern and luxurious take on the traditional French brasserie at a full-service restaurant featuring stunning chandeliers, a wrap-around marble bar, and golden-touched finishes.
The Lobby Lounge reflects the Hotels relationship with the community with light meals, artisanal coffee, and high-end creative cocktails served within an airy and lightly toned communal space.
Vesper envelops guests with intimacy in a sophisticated lounge serving inspired craft cocktail creations alongside grand hors d’oeuvres, caviar, and live music.
The recently opened Upstairs at The Morrow is the hotel’s latest offering; a rooftop bar with an expansive outdoor terrace and unobstructed views of the city’s key landmarks. The venue provides light fare with nightly DJs, giving space for guests to experience and contribute to the energy and vibrancy within the heart of the city.
With Chef Stefanelli’s imprint on all food and beverage offerings and the vast social-forward design of the space, The Morrow is set to become a popular and important addition to often staid lodging and restaurant offerings in Washington D.C.